Customer Experience & Loyalty Strategies
Disney-inspired customer experience, retention, and loyalty strategies that
turn ordinary service businesses into unforgettable brands.
Let's Disnify Your Business
The Clients You Should Fire… Before They Ever Call You
by: Vance MorrisPublished on: 19/03/2026Most financial advisors attract the wrong clients because their marketing tries to please everyone. Learn how to clearly define who you’re for, and who you’re not, to attract better clients, charge more, and stop wasting time on tire kickers.
“Viewer Discretion Advised”: What Raunchy TV Warnings Can Teach You About Customer Experience
by: Vance MorrisPublished on: 22/05/2025Discover how the classic “Viewer Discretion Advised” warning can be transformed into a powerful customer experience tool. Learn to grab attention, set expectations, and create unforgettable moments that turn clients into loyal fans.
How to Use Premium Pricing to Stand Out: Lessons from The Macallan's Exclusive Scotch
by: Vance MorrisPublished on: 04/09/2024Discover how The Macallan's $190,000 scotch reveals the secrets of premium pricing. Learn why every business, regardless of industry, should have a high-ticket product to attract affluent clients and boost profits.
Is Your Customer Service This Deceptive? How Bad Customer Service Turned Boneless Wings into a Courtroom Drama
by: Vance MorrisPublished on: 09/08/2024How Bad Customer Service Turned Boneless Wings into a Courtroom Drama
CATEGORIES
Vance Morris
The ONLY Disney Experience & Direct Response Marketer, who actually worked at The Disney Company
Recommended Reading
Systematic Magic: 7 Magic Keys To Disnify Your Business CLICK HERE
The Experience Economy by Pine (it's a bit dated, but the lessons and strategies are pure
goldpixie dustMaking the Magic: Customer Experience Boot Camp
The Most Unforgettable Event For Consultants & Coaches: CLICK HERE (a done-4-you boutique event at Walt Disney World)