Customer Experience & Loyalty Strategies

Disney-inspired customer experience, retention, and loyalty strategies that

turn ordinary service businesses into unforgettable brands.

Let's Disnify Your Business

Disney Adults Are Weird. Also, They're a Billion-Dollar Business Lesson.

Disney Adults Are Weird. Also, They're a Billion-Dollar Business Lesson.by: Vance MorrisPublished on: 28/06/2026

Disney Adults pay $1,629 a year, then fight over a free magnet. It's not crazy. It's identity-based loyalty, and most professional service businesses have never built anything customers would fight for. Here's how Disney does it, and how you can too.

Disney Business LessonCustomer Retention
Disney Adults Are Weird. Also, They're a Billion-Dollar Business Lesson.

Why Disney Has Never Apologized for Being Expensive, And Why You Shouldn't Either

Why Disney Has Never Apologized for Being Expensive, And Why You Shouldn't Eitherby: Vance MorrisPublished on: 14/06/2026

A 1976 Disney research report proves what most businesses refuse to do: know exactly who you serve. Disney built a 83% return rate on that knowledge. Here's what it means for your pricing, your clients, and your retention.

Customer ExperienceDisney Business Lesson
Why Disney Has Never Apologized for Being Expensive, And Why You Shouldn't Either

Employee Onboarding Customer Retention

Employee Onboarding Customer Retentionby: Vance MorrisPublished on: 07/06/2026

Your new hires are already disappointed before their first week ends. 88% of them. And those same people are your clients' first impression. Here's how fixing the first 90 days of the employee experience stops the client leak at the source.

Disney Business LessonCustomer Retention
Employee Onboarding Customer Retention

Walt Disney Built His Empire With a Mastermind. You're Running Yours Alone. How's That Working?

Walt Disney Built His Empire With a Mastermind. You're Running Yours Alone. How's That Working?by: Vance MorrisPublished on: 17/05/2026

Former Walt Disney World leader Vance Morris explains why Walt Disney's collaborative genius, Napoleon Hill's Mastermind Principle, and one hard truth about entrepreneurial isolation are costing you more than you think.

Scalin'Disney Business Lesson
Walt Disney Built His Empire With a Mastermind. You're Running Yours Alone. How's That Working?

CATEGORIES

Vance Morris

The ONLY Disney Experience & Direct Response Marketer, who actually worked at The Disney Company

Recommended Reading

  • Systematic Magic: 7 Magic Keys To Disnify Your Business CLICK HERE

  • The Experience Economy by Pine (it's a bit dated, but the lessons and strategies are pure gold pixie dust

  • Making the Magic: Customer Experience Boot Camp

  • The Most Unforgettable Event For Consultants & Coaches: CLICK HERE (a done-4-you boutique event at Walt Disney World)