Free Articles To Help You...

  • Create Extraordinary Experiences

  • Command Premium Prices

  • Scale Your Business

  • Avoid Service Mistakes

  • Attract More Customers

Starbucks Sold Autumn in August and Foot Traffic Jumped 24%. Your Clients Have No Reason to Come Back.

Starbucks sold autumn in August and U.S. foot traffic jumped 24% on launch day. Your clients have no date like that. Why limited time offers are a client retention tool before they're an acquisition t... ...more

Customer Retention

August 31, 202611 min read

Starbucks Sold Autumn in August and Foot Traffic Jumped 24%. Your Clients Have No Reason to Come Back.

I Took My Father's Car Keys This Week. Ten Seconds Later, A Stranger Sold Me.

Harvard audited 2,241 companies and found the average response to a web inquiry takes 42 hours. I filled out a form the morning after taking my father's car keys, and my phone rang in exactly 10 secon... ...more

Customer Retention ,Process & Systems

August 23, 202618 min read

I Took My Father's Car Keys This Week. Ten Seconds Later, A Stranger Sold Me.

Satisfied Customers Defect

Forbes says satisfied customers stay loyal. At Disney, a four out of five put my team on alert. Thirty years of research agrees with Disney, not Forbes. Here's why your satisfied clients are your at-r... ...more

Customer Retention

August 02, 202613 min read

Satisfied Customers Defect
Back to Home