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Enterprise Promises to Pick You Up. They Couldn't Even Pick Up the Phone.

Broken down 900 miles from home, Enterprise told me my birthday was wrong, then tried to re-rent me the car they had just towed away. Why siloed systems turn good employees into apologists, and the Di... ...more

customer service fail ,Process & Systems

August 17, 202625 min read

Enterprise Promises to Pick You Up. They Couldn't Even Pick Up the Phone.

One Ketchup Packets: How Forgotten Details Quietly Kill Client Loyalty

I ordered Popeyes for 14 entrepreneurs at my mastermind. Twenty biscuits arrived with ten condiment packets and exactly one ketchup. Why the smallest details quietly kill client loyalty, and the audit... ...more

Customer Experience ,Details, Details, Details

August 09, 202616 min read

One Ketchup Packets: How Forgotten Details Quietly Kill Client Loyalty

Satisfied Customers Defect

Forbes says satisfied customers stay loyal. At Disney, a four out of five put my team on alert. Thirty years of research agrees with Disney, not Forbes. Here's why your satisfied clients are your at-r... ...more

Customer Retention

August 02, 202613 min read

Satisfied Customers Defect